CI Introduce
Symbol Mark
Expressed the powerful and sporty image of sports
In order to highlight the meaning of Korea through “K” in KTOTO and add a global feel to the CI, a variety of colors and dynamic line were used. The design focused particularly on representing the symbolic line of “K” and the powerful and sporty image of “TOTO.” In addition, TOTO’s image signifies an indomitable role and fair-and-square sports image through eye-catching colors and powerful lines. The typeface also expressed a solid and unyielding image.
Greed System
Color System
34, Sangamsan-ro, Mapo-gu, Seoul, Republic of Korea (Sangam, Digital Cube 10 Floor)